It’s a bad sign when a leader gets to the point where both friends and foes are asking, “What did he know and when did he know it?” That’s where President Obama is this week with lots of questions being raised about what and when he knew about big problems with the Healthcare.gov website launch and more than five years of NSA eavesdropping on German Chancellor Angela Merkel’s phone conversations.
While I don’t take pleasure in writing this, my guess is the questions being raised over the past couple of weeks mark the end of the President’s ability to get much done during the remainder of his term. The healthcare and Merkel stories both get down to whether or not Obama can be trusted. Which, by the way, is not at all the same thing as whether or not he is telling the truth. That may be part of it, but it’s definitely not all of it.
The problems the President is experiencing now are representative of the interplay of three critical ways that leaders either build or break trust with their followers. These three factors, first articulated by the linguist Fernando Flores, don’t just apply to top government leaders or big business leaders. They apply to any leader from moms and dads raising their kids to small business owners serving their customers to the leader of the Free World.
They’re three simple, one word ideas that are easy to understand and remember. They’re critical for leaders that want to build trust and not break it. Here they are: